Unlock Voter Insights with Intent Data
Link Media Partners helps political campaigns use real-time intent data to reach segmented audiences and drive smarter, issue-based voter engagement.
Winning Elections with Intent Data Insights
Learn how political campaigns can harness intent data to better understand voter priorities, target messaging, and win elections with help from seasoned pros.
Use Intent Data to Win Key 2026 Voter Issues
Political campaigns can now use weekly intent data to identify and engage voters based on their real-time interest in 2025’s most critical election issues.
Data Analytics and Intent Data in Political Campaigns
The landscape of political campaigns has undergone a significant transformation in recent years, marked by an increasing reliance on data analytics to inform and drive strategic decision-making. Traditional methods of campaigning, which often involved broad outreach strategies such as mass mailings, yard signs, and rallies, are now being complemented, and in many cases, superseded by more sophisticated, data-driven approaches. This evolution signifies a fundamental shift from relying on intuition and anecdotal evidence to adopting evidence-based strategies grounded in the analysis of vast quantities of voter data.